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Published on January 15, 2012, by Christine in Consumers, Entertainment Trends, Participation, Transmedia Planning, Uncategorized.

I have to admit that I’ve been avoiding the topic of participation in transmedia (or any media, really). The reason for this is simple; because I’m approaching transmedia from a business perspective in this blog, I mostly see problems of participation at the moment, and very few solutions. Even after thinking about the compatibility of

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In case you couldn’t make this year’s StoryWorld Conference in San Francisco, I’ll be offering a few short re-caps of key talks and themes throughout the next three days. Here we go. DAY 1 – Morning Key Themes: The story remains crucial to transmedia. A transmedia project should not originate from the desire to make

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Published on September 22, 2011, by Christine in Consumers, Economics, Entertainment Trends, International, Talk and Article Re-caps, Transmedia Basics, Uncategorized.

Tonight it was time for another ad-hoc Transmedia LA Meetup. This time the guest was Prof. Henry Jenkins, one of the earliest thought-leaders on transmedia and convergence culture. I am basing the following paragraphs solely on the notes I took during Henry’s talk, so they are no word-for-word transcription. As a matter of fact, I

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Published on August 30, 2011, by Christine in Business Opportunities, Entertainment Trends, Transmedia Tools, Uncategorized.

Today I came across an article on The Next Great Generation that asked whether ‘social films’ are the next big thing. Social films are short webisodes distributed via social media platforms such as Facebook, Twitter, and Google+, and which require the viewer to take action in order to influence how the story will develop. The

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Published on August 29, 2011, by Christine in Consumers, Transmedia Basics.

This is the second part in my ‘Why Transmedia’ series. Please click to go to Part 1, Part 3, and Part 4. Transmedia Offers Great Possibilities for Fans to Get Involved “It’s the time that you spent on your rose that makes your rose so important.” - The wolf in Saint-Exupéry’s The Little Prince I know that

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