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Published on May 11, 2012, by Christine in Business Opportunities, Distribution, Entertainment Trends, Talk and Article Re-caps, Transmedia Strategy, Uncategorized.

Last week I spent two days at this year’s re:publica conference (#rp12) in Berlin. re:publica conferences focus on all kinds of issues around the web, in particular on blogging, social media, and digital media’s effect on society. This year, re:publica’s topic strands included law & politics, education, innovation, civil action, health, and entertainment, and how each

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Published on March 25, 2012, by Christine in Business Opportunities, Distribution, Entertainment Trends, International, Television, Uncategorized.

[NB: While I'm talking specifically about the (US) TV industry in this post, the principle of direct global distribution to reach the global audience is applicable for pretty much any medium that can be digitized.] In this blog, I have again and again referred to a variety of trends that currently impact entertainment consumption around

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In case you couldn’t make this year’s StoryWorld Conference in San Francisco, I’ll be offering a few short re-caps of key talks and themes throughout the next three days. Here we go. DAY 1 – Morning Key Themes: The story remains crucial to transmedia. A transmedia project should not originate from the desire to make

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Needless to say, today’s workshops at DIYDays LA were filled to the brim with great speakers and innovative perspectives. For those that couldn’t attend today’s workshops, here’s a re-cap of the most important bits: Common Points There were a few common themes mentioned in almost every talk I attended, and they were all based on

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Published on October 19, 2011, by Christine in Business Opportunities, Economics, Media Platforms, Transmedia Basics, Transmedia Planning, Transmedia Tools.

As the concept of transmedia storytelling becomes increasingly mainstream it is important that we do not lose ourselves in continuous debates on what transmedia storytelling is and what it is not. It is relatively easy to theorize and predict with no end; what is considerably harder, however, is to turn all this transmedia theory into

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Published on October 17, 2011, by Christine in Business Opportunities, Distribution, Entertainment Trends, Media Platforms, Talk and Article Re-caps, Transmedia Tools, Uncategorized.

Today saw two very important and very similar announcements by two key players in the entertainment industry: YouTube announced the launch of Merch Store, a tool that allows artists sell their merchandise, concert tickets, and more, whilst Amazon declared that it will also start publishing – both digitally and physically – starting with 122 books

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Published on October 4, 2011, by Christine in Talk and Article Re-caps, Transmedia Planning, Transmedia Tools.

At last night’s Transmedia LA meetup, Kent Nichols, Partner Outreach at blip.tv, shared a few very important ground rules for producers trying to self-distribute online. Kent is a videomaker and producer himself, and some of his projects include the award-winning series Ask A Ninja as well as the all-new The Guilty Crafter.  blip.tv specializes in

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Published on September 22, 2011, by Christine in Consumers, Economics, Entertainment Trends, International, Talk and Article Re-caps, Transmedia Basics, Uncategorized.

Tonight it was time for another ad-hoc Transmedia LA Meetup. This time the guest was Prof. Henry Jenkins, one of the earliest thought-leaders on transmedia and convergence culture. I am basing the following paragraphs solely on the notes I took during Henry’s talk, so they are no word-for-word transcription. As a matter of fact, I

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