Home / Archive for category "Media Platforms"
formats
Published on April 23, 2013, by Christine in Entertainment Trends, Media Platforms, Storytelling and Style, Talk and Article Re-caps, Transmedia Basics, Transmedia Strategy.

  Today I spent the day at the FMX Conference in Stuttgart where I’d been asked to introduce the keynote talk “Envisioning the Literary World of Cornelia Funke.” As you may know, Cornelia Funke is an international best-selling author who has penned Wild Chicks, The Thief Lord, the Inkwell series, and Dragon Rider, for example.

(More)…

 
formats
Published on April 7, 2013, by Christine in Media Platforms, Storytelling and Style, Talk and Article Re-caps, Transmedia Basics, Transmedia Strategy, Transmedia Tools.

  Yesterday I was interviewed by Vanessa Cornford. Vanessa is the Course Leader and a Lecturer of Acting & Contemporary Theatre Making at Northbrook College Sussex. She currently researches whether the trend towards transmedia requires a change in the way actors are trained. Given that relatively little has been said on how acting may be

(More)…

 
formats
Published on July 2, 2012, by Christine in Entertainment Trends, Media Platforms, Storytelling and Style, Transmedia Basics.

It certainly isn’t news to any of us that the media are changing, and very rapidly at that. The Internet allows us to access any type of medium and any type of content – be it legally or illegally – at any point in time; our media devices are merging into one, so that we

(More)…

 
formats

  DAY 2 – Morning   Talk: It all started with a Mouse – Orrin Shively (Disney) in conversation with Alison Norrington Mickey’s 10 commandments (by Marty Sklar): Know your audience. Wear your guests’ shoes. Organize the flow of people and ideas. Create a weenie. Communicate with visual literacy.

 
formats

In case you couldn’t make this year’s StoryWorld Conference in San Francisco, I’ll be offering a few short re-caps of key talks and themes throughout the next three days. Here we go. DAY 1 – Morning Key Themes: The story remains crucial to transmedia. A transmedia project should not originate from the desire to make

(More)…

 
formats

Needless to say, today’s workshops at DIYDays LA were filled to the brim with great speakers and innovative perspectives. For those that couldn’t attend today’s workshops, here’s a re-cap of the most important bits: Common Points There were a few common themes mentioned in almost every talk I attended, and they were all based on

(More)…

 
formats
Published on October 25, 2011, by Christine in Media Platforms, Storytelling and Style, Talk and Article Re-caps, Transmedia Basics, Transmedia Planning, Transmedia Tools.

My last post on ‘Creating a Transmedia Narrative‘ ignited a lengthy discussion in one of my LinkedIn groups. It seems that some of my readers thought that I was trying to establish that transmedia narratives follow different narrative norms/ no longer need to be based on traditional conventions of telling a story. This is not

(More)…

 
formats
Published on October 19, 2011, by Christine in Business Opportunities, Economics, Media Platforms, Transmedia Basics, Transmedia Planning, Transmedia Tools.

As the concept of transmedia storytelling becomes increasingly mainstream it is important that we do not lose ourselves in continuous debates on what transmedia storytelling is and what it is not. It is relatively easy to theorize and predict with no end; what is considerably harder, however, is to turn all this transmedia theory into

(More)…

 
formats
Published on October 17, 2011, by Christine in Business Opportunities, Distribution, Entertainment Trends, Media Platforms, Talk and Article Re-caps, Transmedia Tools, Uncategorized.

Today saw two very important and very similar announcements by two key players in the entertainment industry: YouTube announced the launch of Merch Store, a tool that allows artists sell their merchandise, concert tickets, and more, whilst Amazon declared that it will also start publishing – both digitally and physically – starting with 122 books

(More)…

 
formats
Published on September 22, 2011, by Christine in Business Opportunities, Entertainment Trends, Media Platforms, Transmedia Tools, Uncategorized.

Today Facebook announced it’s new layout/complete overhaul. Great summaries of the most important changes can be found at Yahoo! and at AllFacebook.com, but the question that remains is: Does the new design offer any transmedia opportunities? After all, it was also announced today that Facebook has now got over 800 million users – an immense

(More)…