After completing my academic studies in Communications, I have spent several years working full-time and simultaneously freelancing in digital marketing with great success (click here for my CV). As a holistic thinker, I have always viewed my work within the greater context of the organisations I or my clients worked for. More recently, however, I have become particularly interested in the specific workings of a business and its different functional parts. As a result, I enrolled in the MBA program of HEC Paris from which I am due to graduate in December 2017.
Following my MBA, I would like to use my combination of business knowledge and my past professional experience in digital marketing to help drive my future employer’s digital transformation and to prepare their organization for the future.